Demography Expert: For Canadian Voters, Human Rights & Environment More Important Than Work And Income

Lost your job? No biggee. You’ll feel better knowing your taxes went to save the environment.

[Times and Transcript] A fundamental shift in priorities among the electorate is part of what’s spurring Stephane Dion to hitch his political future on trying to sell his carbon tax scheme to Canadians, says a social demography expert at the University of Toronto.

Bob Andersen said some social theorists suggest a growing numbers of voters are less motivated by political policies rooted in income and work, preferring to focus instead on issues about environment, human rights, and family.

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Next Christmas, skip the X-box and golf clubs. Your teen will be happy with a burlap sack:

That’s because younger Canadians don’t think about materialism as much as their parents did, said Andersen. “It’s the social context that you grow up in that influences you,” he said.

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